Meet the Team
At Vida Vegas Magazine, we don’t believe in faceless journalism. Every story we publish is guided by the voices, values, and experience of our editorial team — a group of journalists, editors, and creative professionals who live, work, and report in Vegas.
From deep-dive investigations to cultural commentary, from fashion trends to political movements, our team approaches every story with integrity, purpose, and passion for the truth. We write from inside the community, not from above it. Because in a city that’s constantly reinventing itself, honest storytelling is essential.
Our Editorial Mission
We exist to tell the full story of Vegas — not just the glitter, but the grit. Not just the spotlight, but the people behind it. Our mission is to explore the real Las Vegas through journalism that reflects the city’s soul: bold, nuanced, diverse, and constantly evolving.
Every article goes through a human-led editorial process. Every opinion is backed by research. Every name and place is verified. Because when we earn your attention, we want to keep your trust.
Editor-in-Chief
Aric Johnson
Aric Johnson is the Editor-in-Chief of Vida Vegas Magazine, guiding the publication with over 13 years of experience in digital innovation, editorial leadership, and strategic storytelling. Known for his ability to translate complex ideas into accessible narratives, Aric brings a future-focused approach to journalism that values both depth and clarity.
Before joining Vida Vegas, he served as Director of Emerging Technologies at a Silicon Valley software firm, where he led enterprise AI and automation initiatives. Today, he applies that same forward-thinking mindset to editorial direction—ensuring every section of the magazine is shaped by purpose, accuracy, and a strong sense of community relevance.
Aric works hands-on with editors, reporters, and creative leads to develop content that reflects the real Las Vegas—layered, diverse, and always evolving. Under his leadership, the magazine balances local storytelling with global awareness, delivering content that’s thoughtful, trustworthy, and truly reader-first.
“Good journalism makes information clear. Great journalism makes it matter.”
Editorial Team
Arlos Blake
Managing Editor, Business & Strategy
With 17 years in executive finance and economic analysis, Arlos Blake leads our Business coverage with unmatched clarity. A former VP of strategic growth for a global investment firm, he now unpacks market trends, small business shifts, and real estate developments shaping Vegas from the ground up.
Alina Jack
Senior Lifestyle Editor
Alina Jack has spent over a decade shaping lifestyle media, with past roles as a wellness editor and digital strategist. Since relocating to Henderson in 2015, she’s become one of the leading voices in Vegas lifestyle journalism, covering everything from intentional living to neighborhood design trends.
Elyse Ryan
Director of Health & Wellness
With dual credentials in clinical nutrition and public health, Elyse Ryan is our resident wellness authority. She brings 11+ years of experience translating medical science into approachable content. Her work emphasizes mental health, preventive care, and community wellness programs across Clark County.
Liora Peter
Senior Fashion Editor
A former stylist and creative director with 9 years in editorial fashion, Liora Peter covers the intersection of self-expression, identity, and Vegas street style. She’s known for blending global fashion cycles with deeply local perspective — often spotlighting emerging designers from the Las Vegas creative scene.
Lyras Grey
Celebrity & Culture Editor
Lyras Grey has been covering celebrity and cultural movements for over 14 years, both behind the camera and on the red carpet. At Vida Vegas, she takes readers beyond the gossip — exploring influence, legacy, and what fame really means in a city built on performance.
Jordan Kade
Sports Editor
With over 6 years of sports journalism experience, Jordan Kade leads sports coverage at Vida Vegas Magazine. A former senior reporter, he’s covered everything from Golden Knights and Aces wins to UNLV and esports, blending stats with sharp storytelling and local insight.
Hafiz Saif
Senior SEO Editor & Lead Blog Writer
Hafiz Saif is the Senior SEO Editor at Vida Vegas Magazine, bringing over 7 years of experience in content strategy and editorial SEO. He leads blog development with a focus on clarity, discoverability, and reader impact — ensuring every story is crafted to rank without losing its soul.
Paul Brook
Entertainment & Film Editor
With 12 years in film critique and media journalism, Paul Brook leads our entertainment vertical with cinematic precision. He’s a long-time supporter of indie filmmakers, local theater, and underground music movements that shape Vegas’s creative undercurrent.
Peter Jackson
Investigative News Editor
Peter Jackson is a nationally recognized investigative journalist with 16+ years in government accountability, civil reporting, and public affairs. From zoning controversies to housing policy, Peter leads our deep-reporting desk with objectivity, transparency, and grit.
Abu Hurara
Travel Writer
Abu Hurara, a 25-year-old travel writer for Vida Vegas Magazine, is known for thoughtful, on-the-ground storytelling from around the world. Driven by a love for culture and connection, he captures the real side of travel—moments and voices guidebooks often miss.
Our Values
- Accountability: Every piece is reviewed by human editors. No shortcuts.
- Accuracy: We fact-check names, figures, and quotes before hitting publish.
- Diversity: Our stories represent all sides of Las Vegas — not just the loudest.
- Community: We support local creators, nonprofits, and cultural institutions.
- Transparency: We tell you what we know — and what we’re still investigating.
Editorial Process & Trust
At Vida Las Vegas Magazine, our editorial process is shaped by real editors, grounded in journalistic integrity, and built to reflect the voices of Las Vegas with accuracy and respect.
Our team operates like a true newsroom — not a content mill. Each article you read follows a structured, human-centered editorial process that includes:
- Editorial Planning: All published content begins with an in-house editorial pitch and is developed under the guidance of dedicated section editors. Stories are assigned with intention and shaped to reflect the needs and interests of our Las Vegas readership.
- Fact Checking & Review: Every story undergoes multi-level editorial review to ensure accuracy, fairness, clarity, and appropriate sourcing. We verify names, figures, dates, and all factual claims — especially in categories such as politics, health, business, and local policy.
- Ethical Standards: We uphold traditional reporting ethics across every story. This includes attribution, transparency, balance, and a commitment to representing communities and subjects with care.
- Updates & Accountability: When stories evolve, so do we. Our editorial team routinely revisits published content to update developments, correct inaccuracies, and ensure ongoing relevance.
- Local Integrity: As a magazine rooted in Las Vegas, we prioritize regional accuracy, cultural understanding, and community relevance. We don’t write from a distance — we report from the city we live in.
At every stage, from pitch to publish, our content is shaped by professionals who care about getting it right. That’s not just an editorial standard — it’s our responsibility as a publication that exists to inform, uplift, and reflect Las Vegas.
Join the Conversation
We’re not just a media outlet — we’re a local platform with global reach. If you have a story tip, want to collaborate, or simply want to say hello, we’d love to hear from you.
📧 info@vidavegasmagazine.com
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Vida Vegas Magazine — Real People. Real Stories. Real Vegas.